Kesumahati, E., Ng, M. A. and Yuwono, W. (2025) “The Influence of Brand Image, Service Quality, Customer Expectation and e-WOM on Customer Satisfaction and Customer Loyalty in International Chain Hotel at Batam City”, Jurnal Manajemen Stratejik dan Simulasi Bisnis, 6(1), pp. 89–104. doi: 10.25077/mssb.6.1.89-104.2025.