Vol. 7 No. 1 (2026): Jurnal Manajemen Stratejik dan Simulasi Bisnis

					View Vol. 7 No. 1 (2026): Jurnal Manajemen Stratejik dan Simulasi Bisnis
Articles in volume 7 No. 1 of 2026 come from countries;

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Indonesia, Iraq, Iran

Pengaruh Social Media Marketing terhadap Brand Awareness, Consumer Brand Engagement, Brand Trust, dan Purchase Intention pada MR.DIY di Sumatera Barat
Della Sugesti Pujangga, Ratni Prima Lita, Verinita Verinita

The Influence of Digital Financial Literacy and Government Support on the Financial Performance of Retail MSMES in Padang City With Digital Payment Adoption as a Mediating Variable
Fadhillatul Hidayati, Tafdil Husni, Fajri Adrianto

Pengaruh Kecepatan Inovasi Terhadap Daya Saing dengan Creative Destruction sebagai Mediasi pada Usaha Mikro Kecil Menengah (UMKM) Rendang di Provinsi Sumatera Barat
Lisa Amiyati, Ratni Prima Lita, Ma'ruf

The Influence of Advertising and Brand Ambassadors on Consumer Purchase Decisions on PT Lazada’s Marketplace
Johni Eka Putra, Kiagus Muhammad Amran, Jaka Sunara

The Influence of Work Environment and Professional Transfer Mutation for Employee Performance Through Organizational Commitment at PT PLN (Persero) Unit Pelaksana Pelayanan Pelanggan (UP3) Lubuk Pakam
Johanes Alexander Lumban Tobing, Prihatin Lumbanraja, Evawany Yunita Aritonang

The Role Of Humanistic Leadership in Improving Employee Performance with Ethical Behavior as a Mediating Variable
Andini Sefia Fitriani, Anna Suzana

An investigation about AI in Business (marketing): a matter of trust
Khanda Gharib aziz, Nusaiba Naseeh Hasan, Srusht Iqbal Ali

The Role of Emotional Intelligence in Human Resource Leadership
Abdolghader Bavardi

Published: 2026-01-10

Articles